Mercedes-Benz Worldwide

Menu
  • News
  • A-Class
  • B-Class
  • C-Class
  • E-Class
  • S-Class
  • G-Class
  • V-Class
  • X-Class
  • T-Class
  • CLA
  • CLS
  • CLK
  • GLA
  • GLB
  • GLC
  • GLE
  • GLS
  • SL
  • SLC
  • Citan
  • Sprinter
  • AMG GT
  • Maybach
  • EQ
  • Unimog
  • Trucks
  • F1
  • Concept Car

Mercedes-Benz And BMW Display Each Other’s Electric SUVs To Promote Solidarity

Mercedes-Benz | Mercedes-AMG 11/12/2020 1 Comment
Mercedes-Benz | Mercedes-AMG
Click to rate this post
[Total: 1 Average: 5]

Mercedes-Benz and BMW are the perfect example of an arch rivalry in the automotive industry. The two German manufacturers compete in the same race and in most cases are fighting for the same customer group. In a true gentleman fashion though, the two automakers have always kept a special relationship between each other.
 

While most of the times either BMW or Mercedes is promoting a new product by cleverly and finely making fun with a similar product offered by the rivaling company, there have been many times in the past where respect is the code. Take for example the retirement of Daimler’s now-former CEO Dieter Zetsche, or the introduction of the new S-Class, both of which were honored with touching videos by BMW.
 

And today, the two premium brands are joining forces to promote a good cause. In support of the “We hold together” campaign, the two marques are displaying each other’s latest electric SUVs to “raise awareness of the local community spirit” and advocate “cohesion, local commitment, and sustainability” in the city of Munich.
 
For an 18th consecutive year, Mercedes turns its Munich branch into a giant calendar promoting some of the company’s latest models. Behind the tenth “door” of that calendar is the BMW iX3 which sits next to Mercedes’ luxury SUVs and sedans. In return, an all-electric Mercedes-Benz EQC 400 is on display at the BMW Welt museum and showroom.
 

“In the current situation, cohesion is more important than ever. We are therefore delighted that the BMW iX3 has found a place in the Advent calendar of the Mercedes-Benz branch in Munich, and we warmly welcome the Mercedes-Benz EQC 400 as a guest at BMW Welt,” Helmut Käs, head of BMW Welt, comments.
 
The campaign is proving to be extremely popular on social media with videos and photos of the two brands’ “away appearances” gaining thousands of likes and shares from users around the globe.

Share this ↓

Related posts :

  1. Mercedes and BMW put autonomous car partnership on hold
  2. Mercedes-Benz MMA Electric Platform Dedicated To Compact And Mid-Size Models
  3. Mercedes-AMG Introduces Commercials For The Electric Car Era
Prev Article
Next Article

One Response

  1. golden teacher mushroom sweatshirt,

    879310 63307I think this is one of the most significant info for me. And im glad reading your write-up. But want to remark on some common items, The web internet site style is ideal, the articles is actually wonderful : D. Great job, cheers 430439

    22/03/2023

Leave a Reply

Cancel reply

Google Translate

Recent Posts

  • Mercedes-Benz 500 K Rare Item Goes Up For Auction
  • Mercedes-Benz Sprinter Van The Bonkers Texino Atrium Camper
  • 2023 Mercedes-AMG GT Batman Edition Is A Gem
  • Mercedes-Benz S 580 Wald International Factory Matt Black Body Kit
  • Mercedes-Benz R 500 Junkyard Gem In Colorado
  • 2023 Mercedes-AMG GLB 35 Third-Row Thrills
  • 2023 Mercedes-AMG GLA 35 The Affordable Family AMG
  • 2023 Mercedes-Benz GLB SUV Smarter And More Efficient
  • 2023 Mercedes-Benz GLA SUV Mild Hybrid Mild Update
  • 2023 Mercedes-AMG E 63 Sedan Get It While It’s Hot
  • Mercedes-Benz 190 E Sir Paul McCartney’s Daughter Up For Grabs
  • Mercedes-AMG SL 63 Roadster Keyvany Extreme Tuning
  • Mercedes-Benz 300 SL Hans Kleissl A Life Dedicated
  • Mercedes-Benz EQS SUV 450+ A Closer Look
  • Mercedes-Benz G-Class Is The Godfather Of SUV
  • Mercedes-Benz G-Wagen Cole Walliser The Red Carpet Slow-Mo Guy
  • Mercedes-AMG CLE 63 S Preview Could Look Like
  • Mercedes-AMG SL 63 Mansory Complete Vehicle Conversion In Carbon Fiber Applications
  • Mercedes-Benz SEL Go To Vintage Digital Extremes
  • Mercedes-Benz Trucks Electric Tested In Finland

Categories

  • A-Class
  • AMG GT
  • B-Class
  • C-Class
  • Citan
  • CLA
  • CLK
  • CLS
  • Concept Car
  • E-Class
  • EQ
  • F1
  • G-Class
  • GLA
  • GLB
  • GLC
  • GLE
  • GLS
  • Maybach
  • News
  • S-Class
  • SL
  • SLC
  • Sprinter
  • T-Class
  • Trucks
  • Unimog
  • V-Class
  • X-Class

Mercedes-Benz Worldwide

Copyright © 2023 Mercedes-Benz Worldwide